How Music Can Make Or Break A Sale

The idea of a jingle – a short sequence of notes intended to catch the attention of a prospective buyer – has been around for ages. It’s an advertising cliché. …

Geeking on a Budget

Here’s a modified column proposal I just posted in the Punch On Australia forums in response to a call for a new column: Look in any paper or read a …

Picking Yourself

On one of my podcast subscriptions, someone said recently, “Stop waiting for someone else to pick you. Pick yourself.” That dug up a memory from the late nineties, when Mum, …

Thor

I know I promised that I’d write my next post about going into business for myself, but Vickie and I saw MovieBob’s review of Thor on Saturday and decided to …